Business Plan Summary:
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Natural Fibre Innovations transform organic and produce waste into high-value, sustainable products. Our OraSoil™ products include coir geotextiles, biochar, cocopeat and bioactive compounds, catering to horticulture, cosmeceutical and land remediation industries. Leveraging a hub-and-spoke model, our business model empowers rural communities through sustainable production processes, clean energy integration, and profit-sharing.
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Problem: Industries need nature-based alternatives to synthetic materials, while rural communities lack income opportunities and value-added uses for agricultural waste.
Solution: We process coconut husks and other organic and produce waste into sustainable products, reducing reliance on synthetic alternatives and creating profit-sharing opportunities and jobs for smallholder farmers and their communities. -
The global coconut market is worth USD 41billion.
Our addressable markets for geotextiles exceed $6.14 billion.
We aim to capture 0.5% of that market.
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Sustainability Focus: All products are biodegradable, renewable, and contribute to a circular economy.
Technology & Innovation: Supercritical CO₂ extraction and clean-energy-powered mini-manufacturing plants enhance product quality and environmental impact.
Community Empowerment: A profit-sharing model and capacity-building programmes benefit local communities.
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B2B sales to horticulture firms, land remediation organisations and the cosmeceutical sector.
Distributed hub-and-spoke processing & manufacturing network is driven by clean energy and local partnerships.
Revenue streams include product sales, micro franchising, and partnerships for carbon offsetting programmes.
Profit-sharing and rolling fund encourages accountability and business expansion.
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Year 1: Launch pilot plants in Fiji; secure contracts with initial customers.
Year 3-5: Expand to 20 facilities in the Indo-Pacific; introduce high-value extracts.
Year 7: Scale to 90 facilities, targeting £28 million in annual revenue.
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Claire Benson, CEO: Experienced marketeer, sustainability-focused entrepreneur, and project developer with 15+ years of experience working in Asia-Pacific.
Alistair Schorn, Finance and Compliance: Past Trade Commissioner and 20+ years as a sustainable economic development analyst.
John Cunningham, Operations: Experienced factory manager with 20+ years working with natural fibres, clean tech and supercritical fluid extraction.
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Annual Revenue per Fibre Hub (Full Production): £311,000.
Projected Revenue (90 Fibre Hubs): £28 million annually (Year 7).
EBITDA: £162,000 per plant/ per annum.
Funding Required for Phase 3: £200,000 seed funding to complement £100,000 PREO grant & 100% match funding by SDG Changemakers and community partners.
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Primary Segments: Horticulture industry, cosmeceutical firms, and land remediation organisations.
Geographical Focus: Indo-Pacific region starting with Fiji and the South Pacific.Item description
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Channels: Digital (e-commerce, social media), trade shows, and direct B2B sales.
Key Strategies: Highlight environmental benefits, build partnerships for carbon insetting programmes, and leverage government sustainability mandates.
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Reduce synthetic material use.
Empower rural communities with sustainable income sources.
Embrace the circular economy by using organic waste and excess produce.
Contribute to global carbon sequestration and decarbonisation targets.